Nikolay and Pavlina were appointed Artistic Directors for one of  Middle East's most prominent television events, "Miss Lebanon." Partnering with network broadcaster LBCI Lebanon in 2022, they directed the production's stage vision and creative identity. Across three consecutive editions, the production has commanded prime-time ratings across the Arab world, drawing tens of millions of viewers across linear television, regional satellite networks, and global digital streams, while consistently generating viral social media engagement.. To build the show's ensemble, they conducted an international audition process in Bulgaria, recruiting top-tier dancers for the production’s resident troupe. In addition to choreographing the professional performances, they designed all contestant stage formations, movement sequences, and visual positioning throughout the competition.